Meet Ashley, Founder
Ashley Reid is an award-winning Pre/Postnatal Wellness Practitioner, Exercise Physiologist, and Founder of Active Mom Fitness®. With over 20 years of experience in the health and fitness industry, Ashley has become a trusted resource for moms, healthcare providers, and fitness professionals.
Her mission is simple: empower moms to feel strong, confident, and capable throughout all stages of motherhood. After personally experiencing the lack of reliable fitness resources for moms, she created Active Mom Fitness to bridge the gap between knowing you "should" exercise and understanding how to do it safely and effectively during pregnancy and postpartum.
Active Mom Fitness is inclusive and Ashley ensures programs contradict the harmful "bounceback" culture, encouraging moms to set meaningful benchmarks beyond weight loss. (add social proof, such as testimonials from moms who have used her programs)
Expertise You Can Trust
Ashley holds an impressive range of certifications and qualifications, including:
Degree in Kinesiology with a concentration in Sports Medicine from the University of Virginia
American College of Sports Medicine Certified Exercise Physiologist® (ACSM-EP®), developing exercise prescriptions for people who are healthy or have medically controlled diseases
Exercise is Medicine® Credential, providing exercise guidance as an extended member of the healthcare team
Functional Movement Systems certification
Prenatal/Postpartum Exercise Design certification
Certified Strength and Conditioning Specialist (CSCS), applying scientific knowledge to design and implement safe and effective strength training and conditioning programs and provide guidance regarding nutrition and injury prevention
Her extensive credentials and partnerships with leading women's health practices and hospitals have established her as a leading expert in the field. Active Mom Fitness is a four-time winner of ‘Best Exercise Program for New & Expecting Moms’ and (add social proof, such as media features, awards, or partnerships here)
A System That Works: Core, Function, and Fitness®
Ashley’s Core, Function & Fitness approach is a proven framework that addresses the unique needs of moms. It’s designed to:
Core: Build core strength by addressing common issues like diastasis recti, pelvic floor dysfunction, and back pain.
Function: Focus on functional movements to help moms meet the physical demands of pregnancy, postpartum, and motherhood.
Fitness: Adapt workouts to moms’ real-life challenges like sleep deprivation, lack of energy, and time constraints.
This progressive and effective strategy is tailored to help moms safely navigate pregnancy and postpartum recovery while improving their overall quality of life.
Empowering Moms and Professionals
Ashley’s programs aren’t just for moms—they are designed to equip fitness professionals, physical therapists, and healthcare providers with the knowledge they need to support their clients and patients. Through her courses and workshops, she has trained professionals to offer maternal exercise solutions that meet motherhood's physical and emotional challenges.
Ashley is an ACE-approved Continuing Education Provider, offering online and in-person training
She is a frequent presenter at international health and fitness summits
Healthcare professionals regularly refer patients to her programs for guidance on prenatal exercise, postpartum recovery, and exercising with conditions such as pelvic floor dysfunction, symphysis pubis, and diastasis recti.
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A Personal Connection ??
Ashley’s passion for strength training started early. Growing up in Madison, Wisconsin, she bought her first weight bench at age 12 and has been committed to fitness ever since. Her connection to exercise is what drives her today, not just to improve physical health, but to transform confidence and quality of life for moms everywhere.